WordPress Website Design
Breezy Hill Marketing offers WordPress Website Design Services for businesses, professionals, and not-for-profit organizations.
What is WordPress?
WordPress is a free, open-source content management system. It’s the foundation of most of the websites that we build at Breezy Hill Marketing.
All components of a website, including all the photos, blog posts, pages, and everything else you can see, as well as many elements you can’t, are organized with WordPress.
What are the benefits of a Breezy Hill Marketing WordPress website?
We use WordPress website design because, with the multitude of WordPress plugins and themes available, it offers a tremendous level of flexibility and power. With WordPress, we can design websites that meet all of our clients’ needs.
Take your business to the next level!
Clean, bold designs Responsive websites Fast loading Enhanced hosting Enhanced security Customized content and graphics development Customer support
What is included in Breezy Hill Marketing WordPress websites?
Theme: Visually pleasing WordPress themes are used to create a cohesive and consistent look throughout the website.
Photography: Websites are designed to showcase images and all images are optimized for the web, including sizing and search engine optimization.
Social Media Integration: Icon-based links to all social media sites.
Social Media Sharing Buttons: We leverage a variety of social sharing tools, depending on the goals of the site and the design esthetic.
Facebook Page Feed: Creates a streaming, updated feed of your page updates in footer.
Twitter Updates Feed: Creates a streaming, updated feed of your Tweets in the sidebar or footer.
Email Marketing Integration: Integrated email sign-up form for ongoing email marketing efforts.
SEO: We leverage the Yoast plugin for search engine optimization, ensuring all pages have the appropriate data to be easily found online.
WordPress Plugins: We will implement additional plugins to meet specific needs for a given website including appointment scheduling tools, photo galleries, maps, and more!
Our websites are search engine optimized (SEO)
SEO is the practice of optimizing characteristics of a website so that the website is more highly ranked in search results and easier for prospects to find. Many factors influence search engine rankings, including keyword frequency and inbound links.
Your potential customers should easily and quickly discover your website. Generally, the higher a website is ranked in search engine results, the more traffic it gets. Ultimately, that means better SEO translates into more sales, more brand awareness, and better publicity.
WordPress as a platform is designed to have good SEO natively, and we design our clients’ websites with SEO in mind, so that they show up as top results for relevant search terms. Additionally, we use the Yoast SEO Plugin to improve the search rankings of every page.
We leverage quality WordPress themes
WordPress themes provide the fundamental structure of WordPress websites. Every WordPress website has at least one theme, which can prescribe the location of widgets and content.
Additionally, themes can offer stylistic suggestions, such as font and color choices. Themes can come from many sources, including users familiar with coding and companies specializing in theme design
Themes are often highly flexible, and we adapt themes to meet varying stylistic and functional needs. The theme PHP, HTML, and CSS code is accessible and modifiable for further freedom. Themes are more than simply website skins or skeletons; they are the fully customizable, adaptable building blocks of beautiful, powerful websites.
It is crucial to use a stable, beautiful theme that aligns with the desired aesthetic and purpose of the website. At Breezy Hill Marketing, we work exclusively with trustworthy themes from established companies.
We research a theme before working with it, to ensure that we can use it to provide our client with a website that meets their needs.
WordPress Plugins
We work with clients in a range of industries. Every project is unique, and every client’s needs are different. We work with clients to design websites that meet their specific needs.
The WordPress platform enables us to build different kinds of websites for many different purposes due to its plugin-friendly architecture.
Plugins are essentially small programs that run within the WordPress tool to expand functionality in different ways. These enable us to design powerful websites that do exactly what our clients need them to.
Responsive Web Design (RWD)
RWD is a style of web design focused on building sites that function well and look great on any device. A website designed in this style will adapt to different screen sizes automatically and flexibly.
Smartphones and tablet devices have become a major part of how many people use the internet, and thus how they interact with businesses and organizations. Providing a way for smartphone and tablet users to learn about or interact with your business or organization through the device of their choosing can be a valuable tool.
RWD is the most efficient and cost-effective way to have an aesthetically pleasing online presence across many devices because, with RWD, you don’t need two or three different websites for different devices; instead, you only need one great one.
Breezy Hill Marketing uses RWD-enabled WordPress themes to design websites that will look great and serve their function, no matter what device is accessing them.
WordPress Website Security
We host our sites with companies that constantly monitor and update the server environments, including the servers themselves and the networks they’re hosted on. All of our websites are hosted in state-of-the-art data centers that run backups daily.
Additionally, we use a firewall service that effectively filters out traffic from identified sources of malware, which prevents fishing attacks and malware installation. This firewall helps us maintain website health, and also speeds our clients’ websites.
Our employees are required to use 2-factor authentication to access any client website. We take our clients’ websites’ security extremely seriously, and we make every effort to insure that our clients’ websites run swiftly, smoothly, and reliably.
