Blue Sky Wedding and Events
When Nick of Blue Sky Weddings and Events came to Breezy Hill Marketing he had an active wedding planning business with a focus on Vermont-style barn weddings. He was eager to implement a wedding planner website and social media to promote his business and market the unique niche that had become so successful. He knew the benefits of promoting his business using multiple platforms, but needed a better system to move forward.
We determined that Blue Sky Weddings needed a visually inspiring website that leveraged an SEO and blog-friendly platform. We wanted to provide a platform that would let the beautiful Vermont wedding venues shine. In addition, we believed the website would benefit from sharing the stage with Blue Sky’s existing blog to make the information more accessible for potential clients so we planned to migrate the blog from Blogger to WordPress.
We created a new website for Blue Sky Weddings in WordPress using a theme that showcases photography and allows the blog to be prominently featured on the home page. The new site brings beautiful photos and videos to the forefront and illustrates the beauty of the Vermont wedding. The blog was migrated to WordPress and allowed older posts to benefit from the powerful SEO engine that WordPress provides. In addition, the site is integrated with multiple social media platforms to increase SEO. The new look for the site was reflective of Nick’s personal attention to detail with the backdrop of rural Vermont.