HubSpot offers a number of services to store, compile, and sort important data you gather from visitors, leads and customers. This information is incredibly important and can be used in many ways to increase sales, raise efficiency, and improve customer experience.
We choose HubSpot because we believe their services have many benefits and have improved our performance, helped us better serve our customers, and gives us access to tools that will help us grow as a business.
Luckily, HubSpot has many levels of CRM services, making it an accessible resource for businesses of all sizes.
Free Subscription
The basic version of HubSpot’s CRM, Marketing, Sales and Growth services are available for free. Yup, free! And not just as a limited time offer.
If you’re considering incorporating a new HubSpot system, don’t worry about an awkward and lengthy transition period. HubSpot works seamlessly in the background of your current tools.
Are you a fan of Google? Don’t worry! HubSpot coordinates with all of your favorite tools like Analytics and Drive so you can get the advantages of a CRM without the hassle of completely upending your current system.
Utilizing these tools will allow you to collect important information from all relevant sources, store and analyze data collected during campaigns, and help you contact these leads and customers in a strategic and optimized way.
The free version also offers customization. Fit this CRM to the specific processes of your business and set this standard company-wide to create a more unified and streamlined workflow.
Paid Upgrades
Beyond the free version, HubSpot offers three levels of paid subscription, each with their own pricing and benefits.
One of the most obvious reasons to upgrade to a paid subscription is the need for more space; the free version has certain limits on the number of contacts, documents, forms, templates, and other tools available.
For medium to larger businesses, it might be necessary to upgrade to a paid account to ensure all of your data can be stored and utilized. Given the many ways these services can benefit your business, the investment pays off in the long run.
Certain key marketing and sales tactics are only available in the paid version, including A/B testing, SEO & content strategy, and expanded social media services.
Although the free version can provide a great foundation, many growing businesses may find that they need to expand their subscription. Each paid account starts at a base-level according to the features you would like, then is adjusted based on how many contacts you have and any other additional services you would like to include.
Premium Accounts
HubSpot also offers Premium Services, which can further your customization and bring their services to the next level. Add monthly consulting to your subscription to get in-depth, professional advice on how to make the most out of your current marketing strategy and bring your business to the next level.
The decision ultimately boils down to the unique needs and goals of your business. HubSpot offers many levels of subscriptions to cater to the many types of businesses in various stages of growth. As your business grows and evolves, your subscription may change, and HubSpot makes it easy to tailor their services to your individual needs.
Questions about getting started with HubSpot and what kind of ROI you can expect? Contact Us! We would be happy to discuss the many options and benefits that this marketing and sales platform has to offer!
Thanks for reading,
Christine
