The value email marketing brings to organizations still makes it one of the most effective marketing tools available. We’ve found that one of the best tools for making it even better is the HubSpot Email Reporting tool. It has changed our email marketing for the...
Why Email Marketing? Email marketing is powerful, popular, and continues to deliver an almost unbelievable ROI – 3,600% on average! Even after 2 years of change and disruption, email is still one highest-favored media for communicating with customers....
The Incredible Power of the Internet Has Come With Some Enduring Privacy Threats. Nowhere is your personal information more exposed than through your daily use of email. We rely on our email service providers to stay ahead of bad actors, and our email service...
Here’s One Really Good Reason Why, and 4 Tips on How to Get Started! If you are responsible for sales or marketing efforts for your business, then you understand the need to communicate effectively and efficiently with both your customer base and your prospects....
You have a pretty captive audience when you are writing an email. Not only have they opted into your email list at some point in the past, they have also opted into this particular email by opening it. That’s saying something in an environment of overflowing inboxes....
